A: The four-day festival is organized by the Mount Horeb Summer Frolic Board of Directors, whose members represent nine local service organizations and youth sports clubs. A portion of Frolic proceeds are distributed to these organizations; about half of the proceeds go back into the community — with priority given to parks and recreation — through various project grants.
Q: Where do the rides and games come from?
A: Mr. Ed’s Magical Midway Carnival, based in North Freedom, Wis., provides rides, games and food stands at the Frolic.
Q: What food options are available?
A: In addition to culinary carnival favorites like cotton candy, snow cones and elephant ears, the Mount Horeb Rotary Club runs a grill offering burgers, grilled cheese and hot dogs in the lower shelter. There are also a variety of foods for sale in the beer tent, including steak sandwiches, walking tacos and brats.
Q: Is there an ATM on site?
A: Yes. Service charges will apply.
Q: What are my restroom options?
A: Men’s and women’s restrooms are available in the lower shelter. There will be an array of port-a-potties outside the beer tent, with a few other port-a-potties placed throughout the grounds.
Q: What should someone do in the event of a lost child or other emergency?
A: Frolic volunteers will be roaming the grounds with radios, but the best place to alert everyone of an emergency is to report it at the Chamber tent at the top of the hill, just outside the beer tent, or the beer tent ticket sales trailer, also at the top of the hill.
A: Complete our contact form and let us know if you have a specific area in which you’d like to help (i.e., bartending, serving food, setup and teardown, etc.)
Q: When is the beer tent open?
A: Thursday, 5-10 p.m.; Friday, 5 p.m.-12:30 a.m.; Saturday, noon-1 a.m.; Sunday, noon-6 p.m.
Q. What kinds of beer will be available?
A: We’ll have a mix of domestic and craft beers, with some alternative alcoholic beverages like wine and hard seltzer.
Q. What bands will be playing?
A: View the band lineup on our Live Entertainment page.
Q: Is there a cover charge?
A: There will be a $5 cover charge on Friday and Saturday nights beginning at 7 p.m.
Carnival Midway Rides & Games
Q: When will the midway rides and games be open?
A: Rides and games will be open 5-10 p.m. Thursday, 5-10 p.m. Friday, noon-10 p.m. Saturday and noon-5 p.m. Sunday.
Q: How much do rides cost?
A: Each ride costs a certain number of individual tickets (generally between two and four), which can be purchased on Frolic grounds. Advance sale tickets, good for a single ride (regardless of number of tickets required), are also sold before the festival begins. View ticket information on our Carnival page.
Q: Where can advance sale tickets be purchased?
A: Advance sale tickets are available beginning in late May at Miller & Sons Supermarket. They can be purchased through Wednesday, June 7, at noon or while supplies last. Tickets did run out last year, so don’t wait until the last few days to get yours!
Q: What about wristbands?
A: Wristbands were $25 in 2022; the price may go up in 2023 based on the current economic situation. They are good Thursday 5-10 p.m. and Saturday noon-5 p.m. A different wristband must be purchased for each day.
Q: What is the parade route?
A: The Highway 69 detour will affect our Main Street parade route through 2023, so we have an alternate route in place. The route begins at the corner of Garfield and Eighth streets, proceeding west on Garfield to south on First Street, then west on Henry Street, ending on the Frolic grounds at Grundahl Park.
Q: When is the parade?
A: Sunday, beginning at noon.
Q: Where are the best spots to watch the parade?
A: Announcers Peter and Ellen Walton will be describing the various parade entries from a to-be-determined location. Parade watchers are invited to pull up a chair anywhere on the route.
Q: How can I get my organization in the parade?
A: The parade entry form is available on our Parade page. Entries must be received by May 24.
Q: Is there a cost to enter the parade?
A: There is a $50 entry fee, which is waived for nonprofit organizations and community groups.
Raffle & Online Auction
Q: What is the online auction all about?
A: Local businesses and individuals donated 100 items to our online auction in 2022. We’re so grateful for their support! We’ll begin accepting bids on auction items in late May, with the auction closing on Frolic Sunday at 6 p.m. There will be a mix of items and gift certificates, all at different price points. The auction goes live at 10 a.m. Thursday, May 25.
Q: What are the raffle prizes?
A: There will be 10 raffle prizes on the ticket. View the full list of prizes on our Raffle page.
Q: How much do raffle tickets cost?
A: $20 each. Only 1,000 will be sold, so get your ticket early!
Q: Where can I buy raffle tickets?
A: Raffle tickets can be purchased in advance at the Mount Horeb Area Chamber of Commerce Welcome Center on Main Street or from any Chamber board member.
Q: When is the raffle drawing?
A: Sunday at 4:30 p.m.
Q: Do you have to be present to win?
A: No. Winners not present to claim their prize will be contacted using the information provided on their tickets.
Q: When will Bingo be taking place?
A: Thursday, 6-9 p.m.; Friday, 6-10 p.m.; Saturday, 1-5 p.m. and 6-10 p.m.; and Sunday after the conclusion of the parade (around 1 p.m.) until 4 p.m.
Q: How much does it cost to play?
A: $1 per card, with several $2 games mixed in for double the payout.
Q: What are the Bingo prizes?
A: Prizes will depend on the number of players; during peak playing hours, the pot is usually around $40 to $50, or double that during the dollar games. Pots can reach as high as $150.
Q: Who runs the Bingo tent?
A: The Mount Horeb Lions Club.
Q: When are the fireworks?
A: Saturday night beginning around 9:45 p.m.
Q: What happens if it rains?
A: In the event of inclement weather, the fireworks may be canceled. They will not be rescheduled.